Tropical Stitches turns shoppers into regulars with automated store credit
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Table of content
- About Tropical Stitches
- Challenge: Finding an affordable and focused loyalty solution
- Solution: Automated store credits that are affordable and customizable
- Benefits
- What's next: Growing the community
Snapshot at a glance
In need of a simple reward solution without high cost and complexity.
Automated rewards for top spenders, repeat buyers, and reviews using store credit and Shopify Flow
A cost-effective reward program that strengthens customer relationships and boosts repeat sales.
About Tropical Stitches
Two decades of hand-dyed artistry
For over 25 years, Tropical Stitches has been coloring the world of dedicated cross stitchers and fabric artists. What began as a passionate side hustle on eBay in 1998 has blossomed into a respected artisan brand.
Proprietors Laura & Joseph have nurtured their business through each stage. From Etsy in 2015 to their own independent Shopify store in 2021. Specializing in vibrantly hand-dyed fabrics, each Tropical Stitches creation is a unique work of art, designed to inspire creativity and bring personal projects to life.
Challenge: Finding an affordable and focused rewarding solution
As a niche operation, Tropical Stitches wanted to formally recognize their most loyal supporters - the top-tier customers, the generous spenders, and those who took the time to leave a review.
However, every loyalty app they found was built for high-volume stores. These apps came with expensive pricing plans that were not feasible for an artisan business and included a suite of advanced features, like referral programs or SMS marketing, that went far beyond their needs.
Their goal was heartfelt, not transactional: to create a genuine "thank you" for the community that supported their craft with a simple, affordable tool.
“I have long wanted a rewards program... but every available app charged too much for a small artisan niche store. It is my way of saying thank you for supporting my small shop!” - Laura & Joseph, proprietors
Solution: Automated store credits that are affordable and customizable
Tropical Stitches found their perfect match in Koin. They implemented a tailored rewards program that automatically gives store credit to customers who:
Spend a certain amount in one order.
Are identified as top-tier, repeat customers.
Leave a helpful product review.
The setup was designed for simplicity without sacrificing power. Koin’s seamless integration with Shopify Flow allowed them to automate these custom rewards logically and efficiently, entirely on their own.
“Setting up Koin for these custom programs was relatively simple. It is easily coordinated with Shopify Flow. The steps were logical, and no outside help was required.”
Benefits
An affordable reward solution
As a small, independent brand, Tropical Stitches long struggled to find a powerful rewarding solution that fit a niche artisan's budget. Koin’s free plan provided the perfect solution, giving them access to a professional-grade program with no upfront investment, finally making their goal of a formalized thank-you system a reality.
Total creative control to say "Thank You" their way
Koin’s flexibility allowed them to move beyond a generic template and design rewards that reflected their unique brand identity and specific goals.
They began by automatically rewarding store credit for every purchase, creating a powerful cycle of reinvestment. Most importantly, they could finally implement the specific rewards they valued most:
Rewarding their top-tier customers with exclusive offers for their continued loyalty.
Incentivizing valuable feedback by granting credit for leaving a product review.
Celebrating customer milestones by automatically rewarding a specific spending threshold.
Effortless automation, maximum Impact
Once the rules were set, the system ran itself. This automation saved precious time while ensuring every deserving customer was recognized instantly, making their loyalty program as efficient and hands-off as it is effective.
"Koin is easy to customize! It did everything I wanted!"
What's next: Growing the community
With their automated rewards program now smoothly running, Laura & Joseph can focus on what they do best: creating beautiful fabrics. They have a powerful tool in place to naturally encourage repeat business and foster deeper connections with their customer base, all while maintaining their authentic, artisan ethos.
Ready to build a rewards program that actually fits your business? Join Tropical Stitches, who use Koin to create authentic customer connections without the complexity or high cost.
Try Koin today - Simple, smart rewarding solution for stores of every size.
Get value insights to grow your stores!
-About Author
Emma C.
As the Chief Marketing Officer at KOIN app, I’m here to build a robust ecosystem by collaping with Shopify apps. Together, we can create seamless integrations that add more value to our shared customers.
KOIN helps merchants retain customers, increase repeat purchases, and drive loyalty by offering cashback and store credit rewards.
📩 Let’s connect! emma@getkoin.io
